Niche coaching will be even more in demand in 2022 and beyond. Here are 10 popular coaching niches you might want to consider to specialize and include in your coaching practice:

  • Executive coaching.
  • Business coaching
  • Marketing coaching
  • Relationship coaching
  • Sales coaching
  • Spiritual coaching
  • Life coaching
  • Health coaching
  • Financial coaching
  • Career coaching


A niche is simply an area of specialization within a field. In a large and growing field like coaching, it can also be a way to stand out from the crowd. There are nearly endless niche options available to coaches depending on your unique passions, skills, experiences, work style, and knowledge. Assessing these areas will help you to narrow down a potential focus for your practice and aid you in attracting the right clients.


  • Coaching in a Business Environment SHRM
  • samples/toolkits/pages/coachinginabusinessenvironment.aspx
  • The Whys and Hows of Niching Down As a Coach: 4 Steps to Choose a Niche and the 10 Most Profitable Coaching Niches in 2021 and Beyond.
  • Ekaterina S. [2021]
  • 20 Coaching Niches. Erikson Coaching International [2016]
  • 7 Most Profitable Coaching Niches For Serious Entrepreneurs On. Stewart Swayze [2021]
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